Category Archives: Google

Keep Calm and Carry On: Penguin 2.0 Link Building

If you’ve spent time trying to gain exposure on the internet, you probably know how important link building is. Links are how we share great content with others. We all love to share the things we love, and search engines, … Read More…

Long Tail Keywords in Local Internet Marketing

Any brick and mortar business that considers their neighborhood as their market should strongly consider local internet marketing and SEO. If you own a restaurant, repair shop, hardware store or beauty salon, and your customers don’t travel far to get … Read More…

DIY SEO Audit Series Pt 3: SEO Mechanics (Image and Meta Optimization)

Welcome back, dear readers, to the third part in our DIY SEO Audit Series. In part 1, we covered the formulation of content and keyword strategies, part 2 was all about sitemaps, Google Analytics and Webmaster Tools. For part 3, … Read More…

DIY SEO Audit Series Part 2: Reaching Out to Google

Last week, we kicked off our SEO audit series covering arguably the largest aspects of the SEO process, content and keywords. Quality content, targeting relevant keywords, will get you very far in SEO, but if you really want to beat … Read More…

DIY SEO Audit Series: Unleash Your Site’s SEO potential

So you want to do your own SEO audit and optimize your website for search engines. You want to tell your friends and colleagues that you’re an SEO pro; a bona fide Search Engine Optimizer. Most importantly, you want to … Read More…